Little List, Big Impact.
Little List launched in December 2021 as a resource for families looking for preloved shops for their families. We started on Instagram and then moved to an online directory format.
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We have always focused on promoting women owned preloved shops for children; in 2024 we expanded and added Little List Small Shop; our list of Canadian Small Shops!
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Our Mission is to make finding Canadian preloved shops more convenient; through our growing list of shops on littlelist.ca We are dedicated to promoting environmental sustainability while supporting mom + woman owned shops.
Hi!
My name is Ashley
I’m a mom, a marketer, and your shop’s biggest supporter. My passion for preloved and small shops started long before my little ones arrived, but it was motherhood that fueled this mission. The original idea behind Little List was simple—I wanted to make shopping preloved easier for me. Now, it’s about so much more. I’m here to help families shop sustainably and, more importantly, to help preloved and small shop owners turn their dreams into reality.
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With 15+ years of experience in marketing, graphic design, and website development, I’ve worked in everything from event planning to inventory merchandising and full-service marketing strategy. Working as a client advisor at a grassroots marketing agency, I helped businesses identify their goals, overcome challenges, and build high-impact campaigns across social media and Google.
Now, I bring that expertise to preloved and small shop owners, learning about their challenges, celebrating their wins, and providing the tools and support they need to grow and thrive. I can’t wait to connect and watch your business take off!
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XO, Ashley
My Certifications
